What are the funding principles, how is the funding structured?
RTL Group and Inception have pledged a sum of €1 million for one or more projects. The amount may be allocated in one phase (i.e. projects that are submitted until 14 December) or more (i.e. consequent application periods if there’s available funding). The funding of RTL Group can be in cash contributions to the projects or other forms of indirect funding, while the funding of Inception will mainly be in the form of free services, including consulting and development. The exact structure will depend on the nature of the project and will be agreed by all parties.
Does our company have to provide funding for the project?
The participating companies do not necessarily have to provide cash funding per se, although they can voluntarily. Nevertheless, they are expected to show real commitment to the project by providing the necessary resources free-of-charge, mobilise sponsors and find other ways to secure revenue or decrease the out-of-pocket costs of the project. The level of own participation will play a significant role in the prioritisation of projects from the selection committee.
Will the RTL Group or Inception pay for the value of the IP that we contribute to the project?
No – any contribution of previously developed IP or technology does not count into the budget / contributions of the project, whether this comes from your Business Unit or Inception.
How do we know how much our proposal will cost?
As a first step of the application process, you will contact Inception. They will advise on the viability but also the costs your idea, especially in regards to producing in Virtual or Augmented Reality.
What if the proposal costs more than €1m or in general more than the amount that is initially allocated from the Creative Reality Fund?
All proposals are welcome, irrespective of the total investment amount. In this case, the proposing Business Unit will need to find external co-producers, sponsors or decide to fund part of the cost internally – at least for the cost that exceeds the amount allocated from the Creative Reality Fund.